Job Description

Job Description

Job Description

Full-Time

Exempt

Pay range: $70-85K with bonus potential.

Reports to: CEO

Location: Louisville, CO

We are seeking a highly motivated and experienced Physician Liaison to join our private physician-owned gastroenterology (GI) clinic. The Physician Liaison will be responsible for creating and implementing PR strategies to increase physician referrals, community awareness, and patient engagement. The ideal candidate will have a proven track record in developing and executing successful PR campaigns, creating engaging content, and building strong relationships with internal and external stakeholders.

Responsibilities:

• Develop and execute PR strategies to increase physician referrals, community awareness, and patient engagement.
• Create and manage content for various platforms such as social media, blogs, websites, and email marketing.
• Develop relationships with physicians, medical staff, community partners, and media contacts to promote the clinic's services and initiatives.
• Plan and coordinate community events, outreach programs, and health fairs to increase the clinic's visibility and patient engagement.
• Monitor and report on PR KPIs and metrics, including media coverage and social media engagement.
• Collaborate with the marketing team to ensure brand consistency across all communication channels.
• Stay up to date with industry trends, media opportunities, and community events to identify potential opportunities for the clinic.

Qualifications:

• Bachelor’s degree in public relations, Communications, Marketing, or a related field
• At least 5 years of experience in public relations, preferably in the healthcare industry
• Strong written and verbal communication skills with the ability to create engaging content.
• Demonstrated ability to develop and execute successful PR campaigns.
• Experience in event planning and community outreach programs
• Strong relationship-building skills with the ability to work with internal and external stakeholders.
• Knowledge of PR KPIs and metrics with the ability to analyze and report on data.
• Proficiency in Microsoft Office Suite, social media platforms, and content management systems

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